Every year, the widely used car buying website Edmunds.com does some research and look as their data to determine which vehicles on their site are the most popular based on unique visitors to vehicle pages. Edmunds.com looks at visits to an inventory page for a vehicle, the model detail page, the reviews page, and the build and price pages. This year’s list looked at this data from January 1, 2014 through October 31, 2014, and determined the most popular vehicles across a variety of categories. more This year, one thing in particular stood out about the Edmunds.com Most Popular Awards – the number of Ford vehicles that showed up on the list! More Ford models than any other brand appeared among Edmunds.com’s most popular this year. Ford vehicles topped seven of the 22 categories, and thanks to two Ford models showing up in the vans category, a grand total of eight Ford cars, trucks, and vans are 2015 Edmunds.com Most Popular. Among this year’s Most Popular, the Transit van and Transit Connect were two of the top three in the van category, showing that Ford is taking a strong lead amongst van manufacturers. But Ford vehicles appeared everywhere, from the tough and powerful Ford F-150 to the classic Ford Mustang, from the compact and efficient Ford Fiesta to the versatile Ford Explorer. As Avi Steinlauf said, “Of all brands, Ford earned the most consideration from in-market car shoppers in 2014…this bodes well for a great year in 2015.” You don’t need to buy cars online to experience everything that makes Ford vehicles so popular. At O’Brien Ford of Shelbyville, we can give you a chance to see these popular vehicles in person, and decide which one is right for you. Whether you are looking for a Ford SUV, Ford sedan, or an always popular Ford truck, Louisville, Lawrenceburg, and Frankfort drivers can find what they need at O’Brien Ford of Shelbyville!
Ford F-150 Wins Yet Another Major Award
Here at your Kentucky Ford dealership, it seems like every time we turn around, the 2015 Ford F-150 is winning another award or recognition. Of course, with a combination of cutting edge technology, a remarkably powerful new engine, and unprecedented toughness and capability, the 2015 Ford F-150 has more than earned the accolades. But the most recent award is a big one, and one we’re proud to share with local drivers. more At the 2015 North American International Auto Show in January, a jury made up of over fifty U.S. and Canadian auto journalists named the 2015 Ford F-150 the North American Truck/Utility of the Year, as part of the awards handed out at the start of the show. The jury selected the Ford F-150 from among a wide variety of all-new or updated trucks and utility vehicles on the market this year, and considered a huge number of diverse factors in making their decision. From innovation to safety, driver satisfaction to handling, the jury had to take into account everything that makes up a truck. Of course, given that the Ford F-150 had already won this title seven times in the award’s 22 year history, it was almost a given that the incredible innovations and power of the 2015 model would bring it to the jury’s attention. Here at O’Brien Ford, we’re thrilled to be bringing the award-winning 2015 Ford F-150 to Shelbyville and the surrounding areas. If you haven’t had a chance to test drive this remarkable vehicle, there’s no reason to wait! Come by O’Brien Ford of Shelbyville today, and we’ll show you everything that makes the 2015 Ford F-150 the perfect choice for the North American Truck/Utility of the Year.
Ford Combines Economy, Ecology, and Excellent Performance
If you’ve spent much time reading about new Ford vehicles lately, you’ve undoubtedly heard about the Ford EcoBoost engine, and it’s no surprise why. This fantastic engine has drawn attention for its remarkable fuel economy, but what may get lost in the discussion of its fuel efficiency and environmental friendliness is its impressive performance capabilities! more The EcoBoost engine was created with power in mind, and uses top of the line technology. It utilizes features like variable cam timing, direct injection, turbocharging, and more to give it the ability to help some of the Ford Company’s top high performance models excel. And because, as the name suggests, economy was at the top of Ford engineers’ minds when they designed this innovative engine, it also has excellent EPA estimated mileage no matter what model it moves. But that wasn’t enough for the Ford Company. Because they know that real performance enthusiasts will always want to tweak their engines to create an even better driving experience – and the Ford EcoBoost engine allows them to do just that! Even with tuning minor enough to keep the Ford warranty intact, the Ford EcoBoost engine can make enormous leaps in horsepower and torque. Drivers come to Ford for all kinds of needs, from sports cars to family vehicles to hard-working trucks. But the Ford EcoBoost engine can come through for everyone. So whether you are looking for a 2015 Ford Fiesta that will give you an exciting drive experience right out of the box, or planning to fine-tune your 2015 Ford Mustang to give it an increase in power and capability, the answer lies in the EcoBoost engine and your local Ford dealer. Louisville, and Lawrenceburg drivers can hear more about the Ford EcoBoost engine right here at O’Brien Ford of Shelbyville!
Stay Connected with Ford SYNC® 3
It’s easy to find yourself spending a lot more time than you realize in your car. Between getting to and from work, running errands, ferrying kids around, and of course, longer road trips to visit friends and family or take a vacation, most of us end up spending a lot of time sitting in our vehicles. Luckily, the Ford Company works hard to make sure that this time is comfortable and enjoyable, with luxurious vehicles and great performances. But they’re taking making driving better to another level by ensuring that not only will you be comfortable and have great drive experience during all those hours in your Ford truck or car, but that you’ll be connected and entertained as well! more In December, the Ford Company introduced SYNC® 3, their new entertainment and communication system. SYNC® 3 includes features like conversational voice recognition, a touch screen similar to those on your smart phone, AppLink – an easy way to control your smart phone apps – and software updates over a built in Wi-Fi system. All these features and more will help keep drivers connected and ensure they are having fun while they’re on the road. Not only that, but every feature has been carefully designed and improved from earlier versions to ensure they are simple and intuitive to use, so you can be focused on driving safely, not trying to figure out your technology. We doubt you needed one, but we think SYNC® 3 is another great reason to love the vehicles we provide here at your local Ford dealer. Frankfort, Louisville, and Lawrenceburg drivers can find the perfect car of truck, now with the added bonus of the perfect communication and entertainment system, right here at O’Brien Ford of Shelbyville!
Ford Motor Company Is a Great Place to Work
This year’s Glassdoor Employees’ Choice Awards have been announced, and the results are clear – the Ford Motor Company is a great place to work! The Glassdoor Employee’s Choice Awards Program is based on the input of employees, who can submit their feedback through an anonymous online survey. The extensive survey covers qualitative issues, including work environment, satisfaction, and work/life balance, as well as quantitative things like pay, benefits, and more. Before the survey is over, employees are even asked about the downsides of where they work! more This year’s awards feature the Ford Motor Company on a list of the 50 Best Places to Work in the United States, in the 1,000 employees or more category. Not only does Ford appear 35th on this list, but it is rated more highly than any other automotive company! Some of the top things employees like about working for the Ford Motor Company are the great pay and benefits, the good work/life balance, and the chance to move around and up within the company. We’re not suggesting you need to immediately apply to the Ford Motor Company, but here at your local Ford dealership, we’re proud to be selling vehicles from a company that is so focused on taking care of their employees and creating a great work environment. So whether you are a truck fan getting ready to check out the new 2015 Ford F-150, or a commuter looking to drive to work in an efficient and fun 2015 Ford Fusion, Lawrenceburg drivers can come to O’Brien Ford of Shelbyville and know they are getting cars that are not only built with great quality, but that are built by happy employees working for a great company!
2015 Ford Mustang GT One of Car & Driver’s 10Best
Here at O’Brien Ford of Shelbyville, when we think “muscle car,” we think of the 2015 Ford Mustang – and we suspect we’re not alone in that! This beloved Ford model is a classic for a reason, and it seems that everyone knows it. Among those recognizing this remarkable vehicle is Car & Driver magazine, which recently came out with its 10Best list. The 10Best list honors the best of the best in new cars available for under $80,000, and once again, the new Ford Mustang has made the list. It’s not unprecedented for Car & Driver to honor the Ford Mustang, of course. In fact, this marks the ninth time the Ford Mustang has made the 10Best list since 1983, and even more impressively, the fourth time in the last five years! more The editors of Car & Driver have heaped praise on the Ford Mustang for years, and with good reason. In 1983, they said “verybody we know who’s bought one thinks it’s the greatest thing since draft beer.” And in 2014, the praise continued, thanks to features like the three available engines, each of which provides drivers with more than 300 horsepower, and the independent rear suspension that improves the already excellent drive experience. When it comes to this year’s winner, the 2015 Ford Mustang GT, Car & Driver had this to say: “Dive into a series of challenging turns in the Mustang and you’re not driving a car, you’re wearing wheels.” We agree, and we’re almost as excited as consumers to have this fantastic car in Shelbyville. Ford Mustang fans, muscle car enthusiasts, or any drivers who love a fun and exciting ride should stop by O’Brien Ford of Shelbyville today, and experience one of Car & Driver’s 10Best for themselves.
2015 Ford F-150 Named KBB Best Buy
As the year comes to a close, awards and accolades for the all-new 2015 Ford F-150 keep rolling in. From being named the official vehicle of the 2015 International CES, which we discussed recently, to being named Truck of Texas, it seems that everybody loves this exciting new Ford truck. Today, we want to talk about one more important title that has been awarded to the 2015 Ford F-150 – “Best Buy.” more This exciting win comes courtesy of Kelley Blue Book (KBB), a beloved and trusted resource for car buyers and sellers all over the country. This year, KBB held their first ever Kelley Blue Book’s Best Buy Awards program, meant to help consumers find the best possible value for their money when they invest in a new car. The competition was fierce, and the testing rigorous. Finalists were chosen for each of the 12 categories of the award, and evaluated by KBB.com editorial staff on both quantitative and qualitative criteria. Evaluation took place over the course of a year, and took into account vehicle pricing, cost-to-own data, and consumer rating, as well as drive tests conducted specifically for these awards. In the end, the 2015 Ford F-150 topped not only its own category to win “Best Truck,” but beat out competitors to win the highest award of overall “Best Buy.” We’ve talked enough about the power, toughness, and innovative technology of the new Ford F-150 that we can’t say we’re surprised to hear it was selected as the year’s “Best Buy,” but we are excited! If you’re as excited as we are about Ford technology and engineering, come on over today to O’Brien Ford of Shelbyville, your local Ford dealer. Louisville, Frankfort, and Lawrenceburg drivers will find a friendly and knowledgeable staff ready and waiting to show you why any Ford vehicle could be considered a best buy!
New Ford F-150 Official Vehicle of 2015 International CES
Las Vegas is already preparing for the 2015 International Consumer Electronics Show (CES). The show, which is being put on by the Consumer Electronics Association, will take Vegas by storm early in January and showcase new technology and innovation for consumers to experience in a hands-on envrionment. And for the upcoming event, organizers of the show have selected the 2015 Ford F-150 as the Official Vehicle of the International CES. This means the new truck will be featured in the Ford displays on the North Hall, and exhibited in a variety of locations around the show floor. more Here at O’Brien Ford of Shelbyville, we understand why the Consumer Electronics Association would want the new Ford F-150 to be the official vehicle for their next International CES. This new Ford truck oozes with innovation, and was designed with some of the most inventive and exciting new electronics on the planet. Using a high-strength aluminum-alloy and a strong steel frame, Ford automakers have dropped almost 700 pounds from the weight of this vehicle. And as if that’s not enough, the truck features a wide array of driver assist electronics and technology, including park assist, a Blind Spot Information System, and adaptive cruise control. There is no better model available to showcase everything that consumer electronics can do to improve the driving experience. It’s almost time for this new offering from Ford to hit the lot at your local Ford dealership, and we can hardly wait. But if you can’t even wait that long, we’re here to help with some other options featuring great driving technology from Ford. O’Brien Ford has a wide variety of Ford trucks and cars here on our lot, and we’re excited to show them off. So whether you’re looking for a small and efficient 2015 Ford Focus or a powerful Ford F-150, Frankfort, Louisville, and Lawrenceburg drivers only need to go as far as Shelbyville to see how Ford utilizes outstanding consumer electronics to create a better driving experience for everyone!
Ford Can Help You Avoid Collisions
New Ford vehicles are bringing safety to drivers everywhere, thanks to the ingenuity and hard work of Ford engineers. Available Pre-Collision Assist with Pedestrian Detection will help drivers avoid pedestrian frontal collisions by using cameras and radars to help drivers. These systems scan the area ahead of the car and detect vehicles and pedestrians, sometimes before a driver might be able to. The system then warns the driver, but if the driver can’t respond in time, the Pre-Collision Assist will activate the brakes at full force, which will help reduce the severity of a crash, or even prevent a collision entirely. more Of course, no technology is a replacement for alert and careful driving practices, but the Pre-Collision Assist system will help drivers be safer than ever on the road. This new technology will debut in Europe on the 2015 Ford Mondeo, but then appear in Ford products around the world. This new Pedestrian Detection technology will join a large array of safe driving technology Ford has already developed. As Raj Nair, Ford group vice president, Global Product Development, said “This technology adds to the already impressive list of driver-assist technologies Ford customers benefit from today.” Ford driver-assist technology already available in vehicles in the United States includes a Blind Spot Information System, a lane-keeping system, adaptive cruise control, and park assist. If you want to check out some of the Ford Company’s impressive driver assist and safety technology, you can find these features on a variety of models at your local Ford dealer. Lawrenceburg, Frankfort, and Louisville drivers can find their Ford dealership in Shelbyville, at O’Brien Ford, and check out Ford technology on a test drive today.
2015 Ford F-150 Named Truck of Texas
Texans love their trucks, and what’s more, Texans know their trucks. So when the Texas Auto Writer’s Association (TAWA) names a vehicle the Truck of Texas, that’s a title that means something. Which is why here at O’Brien Ford of Shelbyville, we were thrilled to hear that TAWA writers named the 2015 Ford F-150 the Truck of Texas at their annual Truck Rodeo in October. Of course, given the hard work and innovation that went in to designing this brand new Ford F-150, it’s no wonder TAWA loved it. Ford engineers have created a brand new frame using military grade aluminum alloy, along with more high strength steel than any previous version of the truck. This stronger, lighter truck also boasts fantastic driver assist features, a powerful engine, and the toughness to handle any job. The end result is a Ford F-150 that is smarter, stronger, and more capable than any previous model. more But the 2015 Ford F-150 didn’t just win the big prize at the Truck Rodeo – the 2015 Ford F-150 Platinum was given the title of Luxury Pickup Truck of Texas, the 2015 Ford F-150 King Ranch was named Full-Size Pickup Truck of Texas, and the previously mentioned high-strength aluminum alloy was determined to be the Best Technology Feature. And the Ford Company didn’t stop there – the 2015 Ford Transit beat out competitors for the title of Commercial Vehicle of Texas, and the Ford Motor Company itself was named Truck Line of Texas. Texans know their trucks, and according to TAWA, they love Ford trucks! We may be far away from Texas, but that doesn’t mean local drivers don’t deserve the best in new and used trucks. So for drivers who want to see what TAWA writers saw, visit us at O’Brien Ford to check out the Ford F-150. Louisville, Lawrenceburg, and Frankfort drivers can see what all the fuss is about right here in Shelbyville!
2015 Ford Expedition Unveils New Variations
Recently Las Vegas hosted the Specialty Equipment Market Association (SEMA) show, a chance for automakers to show off some of the newest innovations in their vehicles. The Ford Company was no exception, introducing customers to three brand new 2015 Ford Expedition models. All three new models were created in partnership with lead industry builders, and all three feature variations of the Ford EcoBoost engine. These customizations take the best of full sized SUVs and push it one step further, for three unforgettable variations. more The Tjin Edition of the Ford Expedition takes an already powerful 365 horsepower 3.5 liter EcoBoost engine and adds a Vortech Engineering charge cooler kit, some customization of the side exhaust, and high performance fluids, resulting in a 40 horsepower increase for a powerful 405 horsepower total. The 2015 Ford Expedition by DUB Magazine focuses more on the ride experience, with features like tinted windows, a fully upgraded sound and media system, adjustable LED lighting, and seats and upholstery designed for maximum comfort. Not to be outdone, the 2015 Ford Expedition XLT by Vaccar is built to withstand all driving conditions, including snow and ice. Thanks to 20 inch M15 wheels, a hitch stop and spring sets, and a “MegaWarrior” cargo basket, this Ford Expedition is ready to get you where you need to go, no matter your luggage needs, the distance, or the road conditions. These outstanding new 2015 Ford Expedition upgrades are just one more way Ford is taking auto-making to a new level. If you want to see what else Ford has to offer, you only need to go as far as O’Brien Ford of Shelbyville. Whether you want to test drive a new Ford Focus or see the toughness and power of the Ford F-150, Frankfort, Louisville, and Lawrenceburg drivers will find what they need right here in Shelbyville!
The 2015 Ford F-150 Helps Drivers Drive Smarter
You probably already know that the 2015 Ford F-150 is the toughest Ford truck yet. You’re expecting a powerful vehicle that can handle tough jobs with aplomb. But what you may not be expecting from this new powerhouse is a comfortable and convenient ride. Not only does the 2015 Ford F-150 offer the strength and power to handle anything, but it is packed with driver assist features that will make it easier to get the job done right the first time, whether the job involves heavy towing and hauling, rough terrain, or just getting to the grocery store and back. more Take the active park assist, a class exclusive feature. The park assist uses ultrasonic sensors and power-assisted steering to make sure you can parallel park easily and neatly. Rather than trying eight different spots to find the one big enough for your truck, the sensors will measure the gap for you and tell you if your 2015 Ford F-150 can fit, then help you glide into the space. The trailer tow module – another class exclusive – will tell drivers if lights on a trailer are working or not. This ensures you won’t have to walk around and find blown lights yourself, and reassures you that you are towing safely when everything is connected. The available Hill Descent Control utilizes anti-lock braking to help drivers keep control while going down a hill. Just hit the button, and the 2015 Ford F-150 will automatically keep a set speed, letting you focus on steering, not braking. These are just a few of the fabulous driver assist features available in the 2015 Ford F-150. Who knew you could have all that power and an easy and convenient ride in your new Ford truck! Lawrenceburg, Louisville, and Frankfort drivers who are eagerly awaiting the 2015 Ford F-150 don’t have much longer to wait. As soon as this remarkable new truck is available, O’Brien Ford of Shelbyville is ready and waiting to bring it to Kentucky drivers right away!