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2015 Ford F-150 Star of New England Winter

Winter is long past, but as anyone who lives in New England could tell you, it was a winter that won’t be forgotten for a long time.  After the deluge of snow, ice, and cold that the region suffered this yer, the New England Motor Press Association (NEMPA) choice of the Official Winter Vehicle of New England had a lot riding on it.  So this year, more than any other, it means a lot to hear that NEMPA has selected the 2015 Ford F-150 as the Winter Vehicle of New England! more Of course, the 2015 Ford F-150 excels in every season and all weather.  The newly redesigned truck boasts 700 pounds less in weight than previous versions, a massive towing capacity of up to 1,100 more pounds than before, and the power to haul as much as 530 more pounds than earlier models.  But NEMPA did their work carefully, and the winter-specific capabilities of the 2015 Ford F-150 stood out after rounds of testing.  NEMPA voters took some time to make their decision, driving contenders from almost every vehicle manufacturer over the course of several months.  They looked for features that would specifically help in a winter setting, but also took into consideration the overall drive experience in a model, no matter the weather.  In the end, the 2015 Ford F-150 rose to the top, thanks to its power, cutting-edge technology, and of course, ability to help out drivers in a tough winter! It’s never too early to start thinking about the next few seasons, and even for those of us who don’t have to face the harshness of the New England winter, the 2015 Ford F-150 has a lot to offer drivers everywhere.  So stop by O’Brien Ford of Shelbyville today and check out this remarkable Ford truck. Louisville, Lawrenceburg, and Frankfort drivers will easily find their local Ford dealership here in Shelbyville.

KBB.com Recognizes Coolness and Affordability of the Ford Fiesta

It’s no secret that the cars usually deemed most desirable are not necessarily the most affordable options.  But for those who crave that elusive cool factor while still sticking to a budget, there are some great options available – including a fantastic Ford model.  KBB.com, one of the most utilized and trusted car buying resources available, recently published their list of the 10 Coolest Cars Under $18,000.  The list focused on affordable vehicles that would also be fun, stylish, and even practical for drivers. more Although the definition of “cool” can be subjective, KBB.com editors said that being fun to drive as well as fun to own were critical attributes in determining which cars made the list.  And for the second year in a row, the KBB.com editors found that the Ford Fiesta had the cool factor required to make the list.  The 2015 Ford Fiesta sports a distinct style, great driver assist features and technology, and of course, that critical “fun” drive experience, so it’s no surprise that the compact model made this list once again. Not only does the 2015 Ford Fiesta boast high consumer ratings on KBB.com, but the editors also particularly praised its European-like drive dynamics and the “bold style,” factors that undoubtedly made this remarkable little Ford model stand out when the list was being created.  So if you’re looking for a cool ride on a tight budget, now is the time to come talk to a knowledgeable Ford dealer. Frankfort, Louisville, and Lawrenceburg drivers can find a great staff of experienced Ford dealers right here at O’Brien Ford of Shelbyville, and drive away in a car as cool as they are – without breaking the bank.

Ford Sets Unusual World Record

Ford has set world records many times in the past, but last month, they decided to do something a little different when it came to record-setting.  Rather than focusing on full-sized vehicles for Take Your Child to Work day, the Ford team instead went for something a little more small scale.  Ford has now set the record for the largest Hot Wheels track loop!  The previous record for a Hot Wheels loop was nine feet, nine inches tall, so topping it was no easy task.  But not only did the new loop set a new record, it did so in impressive style, coming in at a remarkable 12 feet, six inches! more The demonstration of the record-setting loop took place at the Ford Research and Innovation Center in front of an all-ages crowd as part of Take Your Child to Work day.  The project was conceived by a member of the Ford team – and a father himself.  Matt West, a Ford dynamometer technician, was working on bigger and bigger Hot Wheels loops with his son as a way to teach his child about physics.  But nothing they could achieve at home matched the 12-foot plus loop, which was successfully used by a Ford Mustang Hot Wheels car.  The public demonstration not only provided entertainment for children accompanying their parents to work, it also gave those children a chance to see science in action, and cultivated their interest in science, engineering, and technology. It may not be as impressive to look at as a 12-foot tall Hot Wheels loop, but new Ford vehicles show science in action every time you turn one on.  Hard working automakers are constantly innovating and using the same physics and engineering skills they demonstrated in the record-breaking Hot Wheels track.  That’s why, for instance, you can now get the smartest, toughest, and most technologically advanced Ford truck yet in the form of the 2015 Ford F-150.  Lawrenceburg, Frankfort, and Lousiville drivers might have missed the world record setting Hot Wheels track, but they can experience the engineering talents of Ford automakers any day right here at O’Brien Ford of Shelbyville.

2015 Ford F-150 Aces Crash Tests

With all the talk going around about the toughness of the all-new Ford F-150, not to mention its innovative technology and impressive power, it would be easy to forget about some of the more basic elements that make the Ford truck great.  And it’s hard to get more basic, or more important, than safety.  After all, what good is the smartest, most capable truck on the market if you’re worried about how you will fare if the unexpected happens?  Luckily, you won’t have to worry in the 2015 Ford F-150 – its safety credentials have recently been impressively established! more The National Highway and Traffic Safety Administration (NHTSA) awards the government crash test ratings for all vehicles on the market, and the 2015 Ford F-150 has earned the highest crash safety rating possible.  The five star crash test rating – for all cab configurations, and for driver and passengers in all crash test modes – makes this newly revamped model the only full-size light-duty truck to receive top marks in the government crash tests. Ford engineers worked hard to make sure that in addition to the improvements in capabilities and technology, the 2015 Ford F-150 also showed improvements in safety.  The engineers created 31 safety innovations such as new materials and joining methods, as well as new structure, and painstakingly tested them all in both virtual supercomputer simulations and in Ford labs.  The end result is a truck that takes safety seriously, and is the best it can be from the basics all the way to the most advanced technology.  So if you’re ready for a tough, powerful, and safe truck, what are you waiting for?  We’re waiting for you at your local Ford dealership with the 2015 Ford F-150.  Shelbyville and other Kentucky drivers can find the truck of their dreams at O’Brien Ford today!

Ford Models Honored for Going Green

Car manufacturers have been making an effort to go green for a while now.  With hard work and innovation, they are proving that driving doesn’t have to harm the environment the way we think it will, and demonstrating that environmental friendliness doesn’t have to be at odds with a comfortable and enjoyable drive experience.  Ford automakers in particular have been using their skill and innovation to bring green technology into all their vehicles, as well as creating groundbreaking hybrid vehicles.  And lately, their hard work has been getting recognized! more Recently, beloved car buying guide Kelley Blue Book and trusted road advisors AAA have both honored Ford vehicles for their green technology.  KBB.com has released their 2015 list of 10 Best Green Cars, and for the third year in a row, the Ford C-MAX line has made the list.  With the Ford C-MAX Hybrid and Ford C-MAX Energi both utilizing the automaker’s innovative power-split technology, they can operate at higher speeds than other hybrids, even in electric mode.  This means that they can work without harmful fuel emissions, even for drivers looking to add some speed and excitement to their drive.  Meanwhile, the AAA Green Car Guide for 2015 shows that even trucks can go green!  This year’s guide features the 2015 Ford F-150 as the year’s greenest truck, thanks to its available EcoBoost engine, auto star-stop, lightweight materials, and excellent EPA-estimated fuel efficiency. At O’Brien Ford of Shelbyville, we’re glad to see Ford pushing the envelope on green technology.  We’re thrilled to be bringing environmentally friendly vehicles to local drivers, and even more thrilled that these models can still offer the excitement, comfort, convenience, and toughness that our customers want from a Ford car or Ford truck.  Louisville, Lawrenceburg, and Frankfort drivers can find these much-lauded green Ford models on our lots right here in Shelbyville!

Ford Named Best Truck Brand

With all the talk recently about the all-new 2015 Ford F-150, more and more drivers have started to think of the Ford brand when they think of tough, reliable, and innovative trucks.  It’s likely that this exciting new Ford truck, as well as the reliability and values that customers associate with the Ford brand as a whole, were big factors in helping Ford win “Best Overall Truck Brand” in this year’s Kelley Blue Book Brand Image Awards. more The Kelley Blue Book Brand Image Awards take the time to recognize and honor the carmakers who have built up their brand enough to attract the enthusiasm, loyalty, and excitement of car buyers around the country.  This year’s Best Overall Truck Brand comes to Ford based in large part on rankings from actual truck buyers, as well as the expertise of Kelley Blue Book staff.  This marks the second year in a row Ford has won the Best Overall Truck Brand, and makes a staggering six wins total – out of the seven times this award has been given! Of course, this is hardly the first truck-related award Ford has won this year.  The impressive list of awards and titles the 2015 Ford F-150 has won since its release include Kelley Blue Book Best Buy Truck, the TAWA Truck of Texas, an Edmunds.com Most Popular award, and the 2015 Motor Trend Truck Trend Pickup Truck of the Year, among many others.  With such a beloved and awarded truck representing the brand, it’s no wonder the Ford brand topped the Best Overall Truck Brand category in Kelley Blue Book’s awards! If you’re looking to buy an award-winning truck from the Best Overall Truck Brand, you can’t do better than stopping by your local Ford dealership today to take a test drive in the 2015 Ford F-150! Shelbyville area drivers will find a friendly staff and the trucks they want here at O’Brien Ford.

First U.S. Drivers Met the New 2017 Ford Focus RS

Audiences at the New York International Auto Show late last month were in for a treat when they got to the Ford display – they were the first audience to see the all-new Ford Focus RS on U.S. ground!  Long popular in other countries, consumers have been clamoring for the Ford Focus RS to be introduced in U.S. markets.  With a high-performance drive experience, advanced technology, and an aerodynamic exterior, the new Ford Focus RS combines the best of practicality and excitement.  It’s no wonder auto show visitors were eager to see it! more The Ford Focus RS features Ford Performance All-Wheel Drive, allowing drivers speedy and exciting cornering, a thrilling drive experience, and outstanding performance.  The 2.3 liter EcoBoost engine produces over 315 horsepower, while the potent Ford RS brake system helps drivers maintain control over all that power.  And this is the first time a Ford RS model has come with selectable drive modes, such as a drift mode (an industry first!), and launch control.  All these elements come together to allow drivers complete power over their ride, and the opportunity for an incredibly exciting drive no matter where they’re going. Even though we didn’t have a chance to see it ourselves, here at your Shelbyville Ford dealership, we can’t wait to bring the Ford Focus RS to our lots next spring!  But that’s a long way off, so it’s a good thing we have plenty of other Ford models to keep local drivers happy – including the 2015 Ford Focus!  Shelbyville area drivers who want to get on the road right away can stop by our lot today to test drive this or a wide variety of other Ford vehicles here at O’Brien Ford!

2015 Ford Mustang “Best Value in America”

We all have a stronger reaction to some cars than others.  But sometimes, it can be hard to explain why we prefer one model to another, especially if they seem similar.  Of course, there’s nothing wrong with going with your gut and getting the car that feels right to you, and the one that will make you the happiest!  But sometimes, whether it’s to help us make a choice or to simply understand a decision, it can be good to have solid data to back us up. more That’s why Vincentric’s “Best Value in America” awards are so helpful.  Automotive data company Vincentric releases an annual list of cars that they deem the “Best Value in America,” based on price of the cars as well as a statistical analysis of ownership costs like maintenance, depreciation, insurance, and more.  And we’re thrilled to say that for the sixth year in a row, the Ford Mustang has topped the Sports Car category! Of course, this is hardly the first award the new Ford Mustang has garnered recently.  The 2015 Ford Mustang has won eleven awards and counting since it debuted, including an Edmunds.com Most Popular award, a Kiplinger’s Best New/Redesigned Car award, and a coveted spot on the Car and Driver 10Best list. While the accolades show that the 2015 Ford Mustang is popular and respected amongst experts, the fact that this new Ford has become the top selling sports car in the country since it was launched shows that it is equally beloved by drivers.  So whatever your reasons for picking it – gut feeling, data and expert opinions, or word of mouth from happy drivers – don’t be afraid to invest in the car you really want!  We can help you today right here at O’Brien Ford of Shelbyville. Ford models of all shapes and sizes are waiting on our lots, and we can’t wait to find the right one for you!

2015 Ford Mustang Earns Top Safety Rating

It’s fast, it’s exciting, it’s got that classic muscle car flair…these are things we already knew and loved about the 2015 Ford Mustang.  But here at your local Ford dealership, we’re thrilled to add another attribute to the list of things to love about the 2015 Ford Mustang – it’s safe!  In February, the National Highway Traffic Safety Administration (NHTSA) announced that the all-new 2015 Ford Mustang has received a top safety rating.  The model was evaluated as part of the NHTSA New Car Assessment Program (NCAP) testing, and awarded a five star Overall Vehicle Score, the top score possible! more While safety might not be the first thing you think of when you consider the 2015 Ford Mustang, it’s no surprise that this exciting sports car received a top rating.  This all-new model of the beloved classic features double the airbags and double the peripheral crash sensors of its predecessors, and adds more pretensioning safety belt technology and enhanced exterior lighting as well.  These increased safety features work in combination with a variety of driver assist features to make both drivers and passengers as safe as possible.  Available driver assist technologies in the 2015 Ford Mustang include BLIS Cross-Traffic Alert, Adaptive Cruise Control, and the SYNC 911 Assist, which allows cell phones connected to the SYNC system to dial 911 directly if necessary. So if you were on the fence about this new muscle car, let the peace of mind that comes with a five star safety rating convince you!  Louisville, Lawrenceburg, and Frankfort drivers, head on down to O’Brien Ford of Shelbyville – 2015 Ford Mustang models await you, with all the power and excitement you expect form a muscle car, and all the safety and security you want from any vehicle!

Introducing the Highest Performing 2015 Ford Edge Ever

You may have heard a little about the 2015 Ford Edge already, and if you haven’t, you’re missing out!  Luckily, your local Ford dealership is here to help.  The 2015 Ford Edge is a powerful, efficient, and affordable vehicle, and the 2015 Ford Edge Sport has even more going for it.  This version of an already fantastic vehicle has been certified by the SAE as the most powerful version yet of the model, boasting higher horsepower and torque ratings than any Ford Edge before it. more Using a 2.7 liter V6 EcoBoost engine, the 2015 Ford Edge Sport produces a remarkable 315 horsepower and 350 lb-ft of torque.  But it’s not just about the engine power.  This brand new Ford Edge Sport has been re-engineered for peak performance.  It includes a sport-tuned suspension and sport styling, and has a wide variety of available technologies to assist drivers and improve performance.  Not only that, but this power also comes with fuel economy that is estimated at equal to or even better than the 2014 model of the Edge Sport, proving that increased performance capacity doesn’t need to come with increased fuel costs.  And with leather trimmed seats with suede inserts, a Ford SYNC system, and ambient lighting and Active Noise Cancellation, the 2015 Ford Edge Sport is as comfortable as it is exciting. The 2015 Ford Edge Sport goes on sale this spring, and here at your local Ford dealership, we’re excited about it.  But if you can’t wait for your new car, there are plenty of other options available at O’Brien Ford of Shelbyville!  If the sport features are less important to you, you can come down today to find out more about the 2015 Ford Edge.  Louisville, Lawrenceburg, and Frankfort drivers will find us – and a wide variety of fantastic Ford models – right here in Shelbyville.

All New Ford Focus RS Debuts in Geneva

Last week at the Geneva Motor Show, the global community was introduced to a remarkable and innovative new model of a beloved favorite.  While the Ford Focus has always been a popular and reliable choice for drivers around the world, the Ford Company was still looking for ways to improve and advance.  In the newest Ford Focus RS, they have done just that.  This third generation Ford Focus RS features cutting edge performance technologies to create a drive experience that is more fun than ever.  It also includes various drive modes, a first for RS models, and a launch control, adding to the entertainment of driving it. more And that’s just the beginning of the work Ford automakers have done to make the new Ford Focus RS a truly exhilarating model to drive.  The 2.3 liter EcoBoost produces over 315 horsepower, which pairs with the most powerful braking system seen yet in a Ford RS.  It is also uses the exciting new Ford Performance All-Wheel Drive with Dynamic Torque Vectoring, which gives drivers the tools they need to handle all that power and keep themselves safe and entertained as they whip around curves and play with all the new technology. And it gets even better.  In the past, Ford RS models have been reserved for international markets.  But the all-new Ford Focus RS will be the first RS model to be sold in North America, meaning that its recent introduction to the world in Geneva is just the first hello for US drivers.  Of course, we have a while to wait for this brand new version, but drivers can head to their local Ford dealership today to enjoy the fun and reliability of the Ford Focus.  Shelbyville, Louisville, and other Kentucky drivers can visit us at O’Brien Ford of Shelbyville to test drive the 2015 Ford Focus and find out what makes every version of this car so special.

2015 Ford Mustang More Popular Than Superheroes

Popularity is a slippery concept.  It can mean a lot of things.  But on some levels, it can actually be quantified – which is what SplashData password management system has done.  SplashData has analyzed passwords, mainly used by North Americans and Western Europeans, in 2014, and come up with a list of the 25 most common passwords used that year.  New to the list in 2014 was “mustang” – ranking at 16 on the list of most popular passwords.  Mustang is the only car name to appear in the top 25 most popular passwords, and remarkably, was more popular than some of culture’s most famous superheroes – Batman and Superman!  While both heroes appeared on the list, they ranked below the Ford Mustang in popularity. more But though the Ford Company is thrilled to know that the Mustang is beloved enough that drivers feel comfortable letting it protect their internet life, they warn that it is important for users to consider their online security.  Keith Moss, Ford Director of Cyber Security, said “We’re flattered people want to use ‘mustang’ as their password, but alone, it just isn’t strong enough to be secure.”  He continued, giving tips on how drivers can keep their accounts secure, saying “We encourage people to use ‘mustang,’ but we recommend they strengthen their password by mixing upper and lower case letters, numbers, acronyms and symbols to make it unique.” This data analysis is only one way to quantify popularity, but here at your local Ford dealership, we know the Ford Mustang is popular in many ways, because it’s an outstanding vehicle.  We’re not suggesting you compromise your online safety by using the word on its own as your password, but we do suggest you come see the newest version of this beloved muscle car here at O’Brien Ford in Shelbyville! The 2015 Ford Mustang is true to the spirit of this classic muscle car, and a test drive is certainly a great way to enjoy it – without compromising your internet security!

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